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Any business model
AVECO systems provide an adapting operational
foundation for any business model. The current
list of business models running with AVECO automation
includes:
Some of our multichannel customers
support different business models with one AVECO
automation system. A multiple channel customer
in Greece uses their AVECO TV automation system
to run several traditional on-air commercial stations,
some fee-based cable channels, a sports channel
with many live events, and a pay-per-view channel.
They are currently looking into simulcasting their
varied content on to the Internet. They are interested
in the experience we had in Germany configuring
that automation system to address licensing rights
when simulcating an on-air broadcast over the
Internet. In Germany we went trough several iterations
setting up their system. As our customer learned
more about our capabilities and we learned more
about their needs, we were able to find a revenue
stream where they were facing a cost. In the final
configuration, we simulcasted audio from their
newscasts with substituted video for news clips
for which they had no Internet rights. This saved
them buying or developing alternative content.
The iterative support process was accomplished
with phone calls and remote intervention by AVECO
engineers who reconfigured the AVECO automation
system in Germany via modem. Our Greek customer
is interested in finding a revenue stream on the
Internet too. We are ready to help.
What is your business model? More
focused on costs savings?
We can set our system up to manage
remote locations from a central site. We can configure
the system to manage one central location from
several remote places, even from a laptop computer
anywhere on the internet. Need a blend? Want to
keep news production local while everything else
is centralized? We have a solution.
More about our central
casting capabilities.
Let us know your business goals.
We can configure your AVECO system to your current
business requirements and we can change the system
when you need it to change without compromising
reliability or interrupting ongoing operations.
Here is summary of the business
models our customers are implementing with their
AVECO systems:
Commercial TV station
Station revenues come from placing
ads. Ad management can become complicated requiring
local ad insertion and last minute changes of
commercial breaks. Our automation system handles
complex ad management by synchronizing multiple
traffic playlists, managing media of multiple
sources and destinations and, for last minute
changes, providing access rights to the sales
department for editing commercial breaks on the
playlist while excluding them from editing other
events on the playlist.
Accurate reporting of the as-run
log and close integration with billing systems
is also critical. Through support of network connectivity
and communication with traffic and billing systems
our automation addresses commercial station's
focus on fee based revenue streams.
Internet TV
Here several functions are important:
controlling interactive devices, managing licensing
rights, transcoding media to the internet bandwidths
and very specific ad insertion and as-run logging
that may be tailored to individual users, to content
or other highly specific criteria.
AVECO automation:
- Synchronizes program playout
with interactive services provided by the web
site.
- Evaluates licensing rights for
program titles and is able to replace content
with alternative program when required. Licensing
rights can monitored separately for audio and
video content.
- Transcodes media as required
for simulcating at different bandwidths giving
users the choices to match their internet connection
speed.
- Provides tailored ad insertion
by AVECO's controlling multiple channels and
playlists through pre-programmed workflow procedures.
This example shows the combination
of on-air broadcasting and internet broadcasting.
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Example:
Internet broadcasting |
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Multichannel Operations
AVECO system can automate playout
for any number of channels. One AVECO PC automation
server can host up to six TV channels. The maximum
number of channels for a multiple-server automation
system is unlimited since servers can be added
to the system to to increase capacity.
In multichannel operations with
multiple points of failure there is a strong requirement
for reliability, diagnostics and modularity. AVECO
Automation's capability to assign TV equipment
to a dedicated channel or as pools of shared equipment
among channels, allows TV stations to design the
level of independence and shared redundancy among
their channels.
Also, to increase the capability
of a TV station's staff as broadcast channels
are added, AVECO's supports automation of complex
sequences and live team-work to handle moments
of heavy workloads. Access to a channel's playlist
is available from any terminal unless restricted
by the configured access rights for the user or
terminal.
Diagnostic subsystems monitor and
take corrective action of each channel being broadcast.
Operator intervention is directed only to extraordinary
events.
In many cases, multiple channel
operations require coordination of several sites.
AVECO systems can do this too. More about central
casting capabilities.
Music channel
TV Music channels can benefit from
the expertise of radio programming systems that
have been perfected over the long history of radio
broadcasting. These traffic systems address the
unique needs of music playout. For example ensuring:
no too many sad songs play in a row, that one
song never plays at the same time on consecutive
days, that male only songs get interspersed with
female vocalists, etc. We have integrated AVECO
automation systems to import schedules from radio
traffic systems that are used by our TV music
customers. We have combined these music playlists
with playlists coming from traditional TV systems
used by the news, promo and ad departments and
controlled the broadcast process accordingly.
News channel
We have a solution for 24hours news
channels as well as for channels where news is
a only one part of their daily program. Integrating
the Octopus newsroom system with ASTRA
station automation allows complete newsroom
management, news automation and playout automation
to fit together. Equipment and content can be
shared between the news and broadcast departments.
Public service broadcaster
Here ad insertion and integration
with billing systems is not critical. State sponsored
public stations often need to manage large teams
of people and support live broadcasting of in-studio
programs. AVECO's capabilities to coordinate simultaneous
work by multiple users on a single playlist and
tight integration with live studios keeps public
stations running smoothly and reduces stress on
the staff.
For public service stations dependent
on viewer donations, operating at low cost can
be critically important. Our systems can be configured
to meet these needs as well. Automating complex
workflow tasks and monitoring quality increases
the capabilities of limited staff while maintaining
a sophisticated on-air programming presence.
Subscriber TV
Here we provide control of conditional
access systems. Individual events on a playlist
can be configured independently as clear or scrambled
with different categorization for parental guidance
levels and tier levels. Then playout takes place
automatically.
Time brokers
These companies buy broadcaster's
commercial time and resell the time to individual
ad agencies. Our automation solutions can manage
the repository of commercial clips and, according
to commercial playlists, assemble the commercial
breaks on tape according to the company's technical
specification. Technical specifications like:
one minute of black followed by a minute of bars
and 1kHz, then a five second countdown clip, head
jingle, and the commercials divided by a specified
number of frames of black, a trailing jingle and
finally black for a whole minute. A accompanying
document is prepared automatically to describes
the position of the individual breaks on the tape.
Other models
Do you miss your business
model in this list? Contact us. We will give you
several concepts from which you will pick the
one which suits you best.
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