AUTOMATION, MAM & ICP for MEDIA COMPANIES
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Showing 11 to 12 of 12 articles.
Selecting Master Control Automation
Friday, April 7, 2017
Over the history of TV automation, the criteria for comparison has produced confusing claims by manufacturers. Let’s assist evaluation with a checklist of what factors, in our view, should be considered in differentiating and selecting broadcast master control automation.
Power of Marketing in the Broadcast Industry
Thursday, September 15, 2016
As all of you, I also receive a flood of newsletters and online magazines. I have no time to read them all thoroughly, so only the most catchy titles win. Recently, I got caught by an article about the year 2020 being the year of 4K as it will be adopted by majority of providers and consumers. Immediately I got the feel of being guilty for lagging behind the peloton.