AUTOMATION, MAM & ICP for MEDIA COMPANIES
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Power of Marketing in the Broadcast Industry
Thursday, September 15, 2016
As all of you, I also receive a flood of newsletters and online magazines. I have no time to read them all thoroughly, so only the most catchy titles win. Recently, I got caught by an article about the year 2020 being the year of 4K as it will be adopted by majority of providers and consumers. Immediately I got the feel of being guilty for lagging behind the peloton.